Social media has taken the 2014 World Cup by storm and it has created a lot of great responses.

Not only is this the first World Cup for platforms like Vine and Instagram, but this is also the first time that using social media to better report the news of the day. News agencies around the world have been using Facebook, Twitter and even Foursquare as ways to make injuries, suspensions and results more accessible to their home countries.

The direct connections have also helped fans connect to not only to the World Cup, but to the people reporting the news. Before the USA-Germany match on Thursday, multiple fans woke up members of the German national team with pro-USA chants. It was so big that Brazilian police had to break up the group. SBNation, a sports-based social media news site was able to find one of the men in the group over Twitter and conducted an interview with them. 

Social media platforms aren’t the only groups benefiting from the World Cup. Using manipulated images known as memes, internet users have made social commentary of key events of the World Cup, like Uruguay’s Luis Suarez biting an Italian opponent or The Netherland’s Robin Van Persie’s header in the opening match.

 

What is really helpful for Marquette is the data compiled proves what the world can do with the information. Multiple maps created by the Twitter handle @TwitterData shows how much the world interacted during games, like this one between the United States and Portugal.

Marquette isn’t the top town in the world for social media, but identifying how others use the platforms will help us grow in new technology. In the meantime, follow and like Marquette Social Scene on Facebook, Twitter and Instagram.

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